If you’re not using hashtags across your social platforms, you’re potentially missing out on the opportunity to tap into a larger share of your market.
Publishers have begun signing up for PostRelease's content marketing network, which serves your content amongst an affiliate website's posts.
Since being introduced in Sweden in 1951, the IKEA catalogue has been the brand's strongest marketing tool. Now the international furniture retailer has taken its catalogue to a new level.
Content comes in more forms than simply writing a blog post. As the Internet continues to grow, marketing and customer interaction can happen in numerous ways, and the latest marketing type to get recognition is Video Content.
This excellent video from Google provides some highly valuable SEO advice for start-ups. A must-read before you build your next site.
Wow! This rare inside footage of real human Google engineers meeting with search experts shows how they consider and craft search results. Exceptional viewing for understanding a little more about the human element of search.
Has the Google Panda update impacted your business yet? This insightful infographic from Search Engine Land shows why you should adapt your content marketing strategies to maximise search value.
For content marketers, this extract from the 2012 E-Commerce Leaders' Playbook offers some quick wins to improve your content marketing overnight.