About Sam Gopal

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So far Sam Gopal has created 8 blog entries.

Optimising Product Images

Did you know optimising product images on your site can lead to higher traffic and search engine rankings? Here's some advice on what you need to do to see results.

By | February 8th, 2016|Content Marketing|0 Comments

Video in Content Marketing

With YouTube the second largest search engine today, video is the latest buzzword for marketers across the board. It's a great means to engage with your customers and increase brand awareness, and it's not as expensive to produce as you might think.

By | January 6th, 2016|Content Marketing|0 Comments

Why brands are becoming publishers – and why you should too

Storytailing: the convergence of publishing and retail to create engaging, interactive, cross-device content for the customer. When brands are authentic in doing this, they have a real chance to create content worth paying attention to.

By | May 25th, 2015|Content Marketing|0 Comments

8 uses for Twitter lists

Twitter Lists allow you to organise followers and tailor tweets to specific groups, from industry influencers to your customers. Power Content takes a look at how you can use them to your best advantage.

By | April 14th, 2015|Social Media|0 Comments

Twitter tools to arm yourself with

There's an arsenal of Twitter tools out there to help your tweets stand out in the feed. From analysing your followers, to sussing out which hashtags to use, here's Power Content's tool belt must-haves.

By | April 7th, 2015|Social Media|0 Comments

Twitter tips to help promote your brand

Twitter runs second to Facebook when it comes to the top brands' preferred marketing channel on social. But as Facebook's audience stagnates, Twitter has an opportunity to claim the top spot. Read our tips to ensure your brand is Twitter ready should it happen.

By | April 1st, 2015|Social Media|0 Comments

14 brands dominating Instagram  

Last week we gave you twelve valuable tips for mastering Instagram. But don't take our word for it. Take a look at these top brands showing us how to rock Instagram.

By | March 2nd, 2015|Social Media|0 Comments

12 tips for mastering Instagram

You've got Facebook for communication. Twitter for news. Pinterest for inspiration. So how does Instagram fit into the equation?

By | February 22nd, 2015|Social Media|0 Comments