SEO is in a constant state of flux. If you're feeling a tad overwhelmed, help is at hand in the form of Search Engine Land's latest Periodic Table of SEO Success Factors.
Content is vital for success online. Not convinced? Check out our top 5 reasons why content matters so you know what all the fuss is about.
Product descriptions are key to online sales. They're certainly not the sole conversion factor but go a long way to drive site traffic through SEO. They can also inform and lead site visitors to make buying decisions. We share our e-commerce expertise for writing the ultimate product descriptions.
In 12 months, content marketing has become the bullshit buzzword of the marketing world. How do you bust through the crap and make your content the stuff customers will really want to engage with?
Content is often associated with words, but visual aspects like images and video have just as much (if not more) impact on audience engagement and business metrics.
In this video, Google’s Matt Cutts discusses what’s more important when it comes to quality content or inbound links on a website.